This infographic helps our sales team drum up interest in the enterprise software, and it brings in organic leads through its call to action.
During the creation process, I was responsible for picking the data points, deciding how to message them, and writing the copy.
During the creation process, I was responsible for picking the data points, deciding how to message them, and writing the copy.
I had the opportunity to participate in a phone interview with a SurveyMonkey CX customer, u&u. I then developed 2 marketing assets based on the interview: a blog and a PDF. The blog is a bit more detailed and focuses on the qualitative benefits from using CX; the PDF emphasizes various quantitative benefits to better sell the product to those further along the purchasing funnel.
